There are many search engines but only a few that have garnered a lot of traction. Google has been dominating the search engine market, accounting for 64% of mobile and desktop searches in the US.
Google is the most popular search engine in the world. It dominates with around 90% of global market share, so it should come as no surprise that Google has many more possible results for any search than other engines. But there are a few reasons why you might need to try another option, especially if you want to reach your audience in as many places as possible.
Google is the world’s most popular search engine. It processes over 3 billion searches every day.
Yahoo, as the second-largest search engine with 12% of the market, was founded in 1994 and not only offers web-based search solutions but also delivers content through their websites, apps, email, and newsletters.
Bing is a search engine that was created by Microsoft. It is the third most popular search engine in the United States with about 8% of the search market share.
We all have our favorite search engine, but if you want to make the most of the internet and find the best results for your searches, it can be helpful to use a variety of different engines.
A typical search engine crawls, indexes and catalogs pages as they are created or changed on the web by various sources like companies, organizations and individuals.
So using Bing places, Yahoo, and Duck Duck Go can give you a chance to reach audiences that your competition hasn’t made strategies to reach.
A lot of these search engines aren’t touching the massive amount of traffic that Google pulls in but with a market worth over 100 billion, even a 1% share is worth investing in.
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